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ComScore: Happy holiday season (so far) for online retail spending
RESTON, Va. — Online retail spending has seen a big jump this holiday season to date, according to a new report from ComScore.
According to the research firm, retail e-commerce spending for the first 32 days of the November-December 2011 holiday season saw a 15% spike to $18.7 billion, compared with the corresponding days last year. The overall spending was driven by billion-dollar spending days, including Cyber Monday, Nov. 28 ($1.25 billion), followed by Nov. 29 ($1.12 billion) and Nov. 30 ($1.03 billion).