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Stuart Weitzman innovates with cinemagraph campaign
As retailers try varying ways to attract the interest of shoppers, Stuart Weitzman is launching a totally new kind of digital campaign.
The retailer says it is the first company in the apparel industry to launch what is called a "cinemagraph advertising campaign" on Instagram. Cinemagraphs — still photographs incorporating looping video elements — are increasingly popular as retailers experiment with new visual tricks and gimmicks designed to make consumers stop and take notice.
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A.T. Kearney: U.S. tops in e-commerce opportunity
New York -- The United States is the top market for e-commerce, followed by China and the United Kingdom, according to A.T. Kearney’s 2015 Global Retail E-Commerce Index. Although e-commerce remains less than 10% of total retail sales in the United Sates, it has seen consistent growth, and rose by 15% in 2014.

