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Study: Shopping habits differ across generations of shoppers
There is clearly a “generation gap” when it comes to how — and where — different customer segments choose to shop. This was according to a recent study from Dealspotr, a crowdsourcing platform for savings. The firm launched an online survey among respondents across age groups, including Generation Z (20 and under), Millennial (21 to 35), Generation X (36 to 52), and Baby Boomers (53 and above), and monitored their visits to fashion-related areas across the Dealspotr website. -
Walmart in talks to buy another online fashion retailer
Walmart reportedly is about to make its fourth e-commerce acquisition in seven months as the chain continues to beef up its online arsenal and fashion offerings against Amazon. The chain is in advanced discussions to acquire Bonobos, an e-commerce-driven apparel company that designs and sells upscale men’s clothing, according to Recode. Founded in 2007, the brand is known for its hip, stylish threads and expert fit.