Direct To Consumer (DTC)

Plano, Texas -- J.C. Penney announced that its new Foundry Big & Tall Supply Co. division will launch a new retail concept catering to the men’s big-and-tall customer. With plans to open 300 stores -- as well as an e-commerce website -- over the next five years, The Foundry Big & Tall Supply Co. will carry an extensive assortment of national men’s brands along with The Foundry Supply Co. private brand merchandise, offering an upscale, one-stop-shop for the big-and-tall customer, J.C. Penney reported.

Plano, Texas -- J.C. Penney Co. announced Thursday that it has launched a Growth Brands Division, created to pursue what the retailer sees as high-potential opportunities in the retail space, including both digital initiatives and retail store opportunities.