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Direct To Consumer (DTC)

  • UGG to launch dedicated e-commerce site for new tween brand

    In conjunction with its new premium tween brand for girls called I Heart UGG, UGG Australia is planning to launch on July 14 a dedicated e-commerce site that will offer the entire product line called iheartugg.com. 

    The line includes footwear, loungewear, accessories and handbags and will be available in the United States, Japan and China. The new brand, the company said, has been designed to not only tap into the tween market but also to foster enduring brand loyalty among customers. 

  • Online beauty retailer Julep taps former Blue Nile exec as chief delivery officer

    New York -- Online beauty subscription brand Julep has tapped former Blue Nile executive Dwight Gaston as chief delivery officer. In the role, he will oversee Julep's operations, customer service, fulfillment and product development teams to ensure efficient delivery of products to its customers.

    Julep said it develops more than 300 new products each year for its Maven subscribers and e-commerce customers, and shipments are growing exponentially.

  • Bob’s Stores parent company to acquire Sport Chalet

    Vestis Retail Group, the parent company of Bob's Stores and Eastern Mountain Sports, has set the wheels in motion to acquire Sport Chalet.

    The acquisition will create one of the largest sporting goods retailers in the United States, with more than 150 stores and coverage on the East and West coasts. Sport Chalet will continue to operate stores under its existing brand name, and according to Vestis Retail Group, no store closures are planned.

  • 1-800-Flowers to accept Bitcoin in the fall

    Carle Place, N.Y. - 1-800-Flowers.com Inc. will begin accepting Bitcoin payment this fall. The retailer will accept Bitcoin across its portfolio of gifting sites, including 1-800-Flowers.com, FannieMay.com, Cheryls.com, ThePopcornFactory.com, 1-800-Baskets.com, FruitBouquets.com, and Stockyards.com.

  • DealsPlus redesigns site

    Campbell, Calif. – Social shopping site DealsPlus.com has overhauled its site. Starting July 1, DealsPlus users will be able to create, curate and share their own "collections" of products.

    Collections make it easy for users to find ideas from like-minded members of the community. For example, users looking for summer home decor inspiration can now "admire" the Summer Home collection and find targeted online deals. As part of the new release DealsPlus will begin working with celebrity and expert collection curators.

  • REI announces two new store openings for spring 2015

    Seattle -- REI will set up shop in two new locations next spring. The national outdoor retailer will open in Princeton, New Jersey. REI is also extending its presence in the Atlanta area, with a 24,000-sq.-ft. store in Alpharetta, Georgia.

    REI’s 23,000-sq.-ft. store in Princeton will be located at Mercer Mall.

  • Kate Upton heads to Times Square Express for denim campaign

    Express brand ambassador Kate Upton will debut her first advertising campaign for the retailer. The launch of the fall 2014 denim campaign with Upton makes her the first celebrity spokesperson to be featured in the brand's advertising in more than a decade.

    Upton will celebrate the launch with an exclusive RSVP-only "A Date with Denim and Kate Upton" event at the recently opened Express Times Square store in New York Tuesday, July 8.

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