Department Store

Franklin, Tenn. - Vendors are leaving billions on the table because they forget to market to the chief marketing officer (CMO) rather than just the CIO and IT department.  According to a new study from IHL Group, “Hidden Treasure – The CMO’s Budget in Retail,” in 2015, the amount of IT purchased through the CMO’s budget will amount to $7.5 billion in North America.  

Macy’s “Believe” holiday campaign took an online turn this year, and customers enthusiastically responded.

The retailer broke a Guinness record by having customers have the chance to create and send a digital letter to Santa to benefit Make-A-Wish while having the opportunity to participate in Macy’s Guinness World Records official attempt for the longest wish list to Santa.

Menomonee Falls, Wisconsin - Kohl’s Department Stores has gotten in on the non-stop holiday shopping action by promoting itself as the place to be for “A Sale So Big We’re Open Non-Stop” beginning 6 a.m. on Friday, Dec. 19 through 6 p.m. on Christmas Eve, Wednesday, Dec. 24.   

 

Hoffman Estates, Ill. – Consumers who haven’t started their holiday shopping yet have a friend in Sears. Sears, Roebuck & Co. will offer multiple sales events starting on Dec. 19, and announced Dec. 22 as the last day to order online and receive by Christmas.   

Mansfield, Connecticut - Charter Realty and Development has leased space at the East Brook Mall in Mansfield, Connecticut, to Dollar Tree. Dollar Tree has taken 9,733 sq. ft. and will be joining anchor tenants Kohl’s, Dress Barn, TJ Maxx, Michael’s, Olympia Sports, Radio Shack, and Applebee’s.   The 151,377-sq.-ft. center has signalized access from Route 195 (Storrs Road) and services 34,000 student, faculty and staff members of the University of Connecticut and Eastern Connecticut State University.

Janesville, Wisconsin - CBL & Associates Properties announced that DICK'S Sporting Goods and ULTA Beauty are coming to Janesville Mall in Janesville, Wisconsin. The two new stores will be situated in the former JC Penney location. Construction is expected to begin in January with the grand opening for both stores scheduled for fall 2015.  

New York - The Brits are no slouches when it comes to holiday advertisements.

The competition between British retail giants to come up with the most compelling TV ad grows more intense every holiday season.

This year, the biggest initial buzz was created by Sainsbury, with its depiction of the famous Christmas truce on the battlefields of World War I.