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West Elm to open in Mill Valley, Calif.
Brooklyn, N.Y. -- Home furnishings retailer West Elm announced that it will open a store in Mill Valley, Calif., on Nov. 7. West Elm is owned by Williams-Sonoma.
Located in The Strawberry Village shopping center, the 10,000-sq.-ft. store will open with the brand’s diverse mix of furniture, home décor, gifts and artist collaborations. The store will also feature an assortment of local, handcrafted products sourced through Etsy.com that include jewelry, wall art, kitchen linens, coasters and candles. -
Why Macy’s is winning with omnichannel
Macy’s is poised to have its best digital Christmas ever thanks to a major expansion of ship from store fulfillment capabilities that enable the company to provide an omnichannel experience.
This holiday season, Macy’s will be able to fulfill orders placed online from 500 of its more than 800 stores, a major expansion from last year when ship from store was available at 250 locations.
“The way we view omnichannel is about having stores serve as another fulfillment location,” said Pam Sweeney, Macy’s SVP of logistics systems.