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Walmart moves up mobile rankings topped by you know who
Eighty percent of smarthphone users access retail content on their devices and Walmart is the third most popular destination, according to research from comScore Mobile Metrix 2.0.
The firm’s study found that 4 in every 5 smartphone users – 85.9 million in total – accessed retail content on their device in July. That figure is only going to increase, especially in the coming months as this year promises to be the most mobile Christmas yet.