-
Survey: Showroomers more loyal to retailers than non-showroomers
Minneapolis -- Contradicting claims that showrooming undermines retail sales, new survey results from loyalty management company Aimia revealed that showroomers exhibit more loyal behavior than non-showroomers, making them an ideal target for retailers.
Retail showroomers, who browse for items in-store before using their smart phones to find a lower price online, were also found to be active participants in loyalty and reward programs, according to the "Through the Looking Glass" retail brief released on Tuesday.
-
Whole Foods earns green distinction
AUSTIN, Texas — Whole Foods Market has received a 2012 Green Power Leadership Award for sustained excellence from the Environmental Protection Agency for its renewable energy purchase of 800 million kilowatt-hours (kWh) last year.
In addition to its renewable energy purchases, Whole Foods Market is generating nearly 258,000 kWh annually with the use of on-site solar arrays. Whole Foods Market adds this most recent award to its three previous Green Power Partner of the Year and two Green Power Purchasing awards from the EPA.