Retail

New York - Mobile rich media advertising drives high expansion rates and secondary engagement for retail brands. According to internal retail industry mobile ad performance analyses conducted by predictive mobile advertising provider AdTheorent Inc. across its network during the second quarter of 2014, rich media drove a strong expansion rate across the retail category, delivering at a rate 125% higher than the industry average.

Green Bay, Wis. – Shopko is running a six-week Facebook giveaway. Now through Oct. 11, customers can enter to win prize packages from some of Shopko's most popular brands.

To enter, customers can “like” Shopko on Facebook, and then watch for posts on the featured brand of the week with more information on how to sign up. One winner will be randomly selected every Friday and announced on the following Monday.

Late last month, Ann Inc. received an open letter from activist investors Engine Capital and Red Adler urging the company to sell at a substantial premium above current stock price. The company has today publicly responded to the letter, stressing its board is “very active and consistently has been, and remains, focused on enhancing shareholder value.”

Ann Inc. also said its board regularly reviews all options and uses a financial adviser to help evaluate them.

Dallas -- Neiman Marcus Group has signed an agreement to acquire the German luxury fashion e-commerce site  Mytheresa.com and Theresa, its flagship Munich store from Christoph and Susanne Botschen and Acton Capital Partners. The transaction is expected to close later this year.

Columbus, Ohio – DSW Inc. plans to open four new stores on Sept. 18. The new stores will be located at the Pinnacle Promenade in Rogers, Arkansas, Ingram Festival in Ingram, Texas, Waugh Chapel Town Center in Crofton, Maryland, and Evansville Pavilion in Evansville, Indiana.

Stores offer the DSW Rewards loyalty program, and customers can also participate in the Shoe Lovers program on Facebook, Twitter and Instagram.

Toronto – So far, the November 2013 purchase of Saks Fifth Avenue by Hudson’s Bay Company (HBC) is paying dividends. HBC reported strong results during the second quarter of fiscal 2014, including a shrinking of its net loss from $81 million in the second quarter of the prior fiscal year to $36 million.

Primarily due to the addition of Saks revenue, total sales climbed 87% to $1.77 billion from $948 million. Consolidated same-store sales grew 1.9%. Digital sales were $162 million, including $116 million from Saks.

E-commerce as a segment of the total retail market is growing at 30% per year and will reach $2 trillion in sales in 2015, according to e-commerce platform Bigcommerce.

Based on research conducted across its more than 55,000 clients, and combined with third-party research from Sagence, Bigcommerce’s Democratization of E-commerce Report also predicts that the U.S. small and medium business ecommerce market will exceed $100 billion in total sales in 2015.

Cincinnati -- Macy’s Inc. is launching a large number of omnichannel strategies and technologies encompassing stores, online and mobile. In addition to supporting the new Apple Pay mobile payment system, the department store retailer’s new moves include piloting same-day delivery, testing new POS technology and customer service enhancements, and expanding its use of RFID to fashion categories.