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Retail Best Practices: Promoting Safe Locations for Customers and Employees
By Krisha Brooks, VP engineering services, GMR
Whether the facility is a restaurant or retail storefront, owners and managers can agree sufficient lighting plays a key role in exterior facility safety. On a superficial level, lighting plays a significant role in presenting a warm and inviting storefront for customers. However, from a personnel, customer and branding standpoint, having adequate lighting in place that is regularly maintained, inspected and positioned makes an important difference towards alleviating safety and liability concerns.
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The Spark Behind Sephora
Paul Loux
Senior VP Store Design, Sephora Americas
HEADQUARTERS San Francisco
TYPE OF BUSINESS Beauty and fragrance retailer
NUMBER OF STORES 1,600 global locations, including 325 stores in North America and 386 in-store shops in J.C. Penney
Beauty and cosmetics retailer Sephora is ignited not only by its highly trained cast of associates and smart, forward-thinking approach to in-store digital, but also by the man behind the black, white and red store design.