Online holiday sales from desktop computers increased a less-than-expected 10% after a late season surge failed to materialize, according to comScore.
The digital measurement firm in late November predicted online sales from desktop computers would increase 14% during the November and December time frame and reach slightly more than $48.1 billion. However, as of December 26, data from the firm showed sales were up 10% to $42.8 billion for the comparable period.