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NRF: Gift card spending to reach $27.8 billion this holiday season
Washington, D.C. -- Holiday shoppers are expected to spend $155.43 on average for gift cards this season, and total gift-card spending is projected to reach $27.8 billion, according to a survey released Friday by the National Retail Federation.
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Flurry of Activity
Every year, in December, Chain Store Age examines the northeastern region — New York, Pennsylvania, New Jersey, Maine, Massachusetts, Connecticut, New Hampshire, Vermont and Rhode Island — and, in 2011, there appears to be some positive momentum.
Retail real estate executives will tell you that we’re not completely out of the woods yet, but the industry is certainly inching in the right direction.