Luxury watch retailer arrives in U.S. at American Dream
Swiss watch retailer TimeVallée has entered the North American market.
TimeVallée, which was founded in 2014 and operates more than 50 stores globally, has opened its newest flagship store at The Avenue, the luxury wing within the 3 million sq.-ft. American Dream retail and entertainment center in East Rutherford, N.J.
The debut North American store was built through a partnership with The Kodak Group, which operates multi-brand stores and mono-brand franchise boutiques. The space features a watch band-inspired marquee, elegant displays, open areas and a Time Café, which the brand says creates a “welcoming and sophisticated atmosphere.”
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Image courtesy of TimeVallée. -
Image courtesy of TimeVallée.
"We are thrilled to join forces with TimeVallée and open the first location in the Americas,” said Bradley Kodak, co-founder of The Kodak Group. “Our focus is on crafting extraordinary client experiences, and we know this unique retail concept will provide customers with the ultimate shopping experience in the world of fine watchmaking."
The TimeVallée store at American Dream will feature a curated collection of exclusive timepieces for both men and women from prestigious watchmakers including Baume & Mercier, IWC Schaffhausen, Jaeger-LeCoultre, Panerai, Piaget, Roger Dubuis and Vacheron Constantin.
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“TimeVallée brings the most luxurious and sought-after watch brands under one roof,” says Bryan Gaus, senior VP and general manager of American Dream. “Their exclusive collections and unique client experience is the perfect addition to our luxury collection on The Avenue.”
