Little Caesars plots more store expansion in 2022

Little Caesars has ambitious plans to continue expanding its global footprint.

The pizza chain plans to open new stores across the U.S. and in Brazil, France, Malaysia, Netherlands, Philippines and United Arab Emirates. In the coming year, the brand intends to continue its domestic growth by adding more multi-unit and single-unit franchisees, offering special incentives for military veterans and first responders, in the key markets of New England, New York City, Minneapolis, Denver and the Pacific Northwest.

Little Caesars has grown its international presence over the past few years in Latin America, Europe, the Middle East, Canada, the Caribbean and Asia Pacific, and most recently, in Russia, Colombia, Spain and Barbados. The brand is currently seeking multi-unit developers in Brazil, France, Malaysia, Netherlands, Philippines and United Arab Emirates.

Little Caesars, the global, family-owned pizza chain with locations in 27 countries and territories, is riding considerable growth momentum from 2021 into what is shaping up to be a year marked by even more worldwide growth in 2022.

"In the U.S., we've developed tailored incentives to assist franchisees in lowering startup costs and further penetrating markets, like the Northeast. said Jeremy Vitaro, chief development officer, Little Caesars. “From an international standpoint, we just opened our first restaurants in Russia and are in the process of opening several other new markets this year, including Ecuador and the United Kingdom." 

To fuel the brand's future growth, Little Caesars expanded its development team. Vitaro joined the chain in April 2021, bringing decades of franchise development experience. During the past year and a half, Little Caesars also hired Craig Sherwood as VP of U.S. development, Marc DaSilva as VP of international development and Basil Kazepis as VP of real estate and construction. 

In addition to an enhanced development team, Little Caesars is relying on its convenience-driven business model and advanced digital technology to offer increased support to Little Caesars franchise owners worldwide. 

Headquartered in Detroit, Michigan, Little Caesars is the third-largest pizza chain in the world, with stores in each of the 50 U.S. states and 27 countries and territories.