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Leadership shakeup at Target includes departure of two company veterans

Cara Sylvester
Cara Sylvester has been named chief merchandising officer. (Image courtesy of Target)

Target Corp. CEO Michael Fiddelke is reshuffling his leadership team less than two weeks after he took the reins of the company. 

The changes, which Target said are aimed at accelerating the company's growth plans and support Fiddelke's focus on strengthening merchandising authority and elevating the guest experience, include the departure of 23-year Target veteran and chief commercial officer Rick Gomez. Also leaving is 29-year company veteran Jill Sando, chief merchandising officer for apparel and accessories and home.

In a release, Target said that Gomez and Sando are retiring, with both staying on for brief periods to support a smooth transition. As part of the shakeup, the retailer is also conducting an external search for a chief guest experience and marketing officer. 

“I've worked alongside Rick and Jill for many years, and I've seen firsthand the real impact they've made on Target during their tenures," Fiddelke said. "I want to thank Rick for his leadership in service to our team and guests, and congratulate Jill on her retirement after a remarkable 29 years with the company."

(The news was announced the day after CNBC reported that the discounter is increasing its investment in store staffing.)

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Lisa Roath
Lisa Roath has been named chief operating officer. (Image courtesy of Target)

Appointments

Target has named Cara Sylvester as chief merchandising officer. Sylvester, who previously served as chief guest experience officer, will serve as Target’s singular merchandising chief. She will strengthen and expand Target's authority in style and design through its merchandising capabilities, product development, assortment design and partner collaborations, the company stated.

In other appointments, Lisa Roath has been named chief operating officer. Roath, who previously served as chief merchandising officer of food, essentials and beauty, will focus on scaling Target's style and design focus across the full operation, improving speed, efficiency and execution that elevates the shopping experience. 

"Cara and Lisa are proven leaders who deeply know our business and can drive change that delivers results," said Fiddelke. "As they lead two of our most critical functions, we've got the right foundation to make bold, strategic moves and execute our plans for Target's future."

The company also confirms that it expects to report fourth quarter 2025 sales, full-year GAAP EPS and full-year adjusted EPS in line with its prior guidance.

"It's the start of a new chapter for Target and we're moving quickly to take action against our priorities that will drive growth within our business," said Fiddelke. "These leadership changes align the right talent and expertise with key roles, and simplify our structure so we can advance our strategy with greater speed, clarity and accountability."

Effective Feb. 15, newly named executive vice presidents will oversee functions reporting directly to the CEO.

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