The ongoing high level of data breaches and fraud innovation techniques is driving high losses for e-commerce and other types of businesses.
A new study from Juniper Research has found that e-commerce businesses along with airline ticketing, money transfer and banking services will cumulatively lose more than $200 billion to online payment fraud between 2020 and 2024. The increases will be driven by the increased sophistication of fraud attempts and the rising number of attack vectors, according to Juniper.
The report, Online Payment Fraud: Emerging Threats, Segment Analysis & Market Forecasts 2020-2024, found the increasing ubiquity of digital payments provides an ever-increasing attack surface for fraudsters. The research recommends that payments industry stakeholders focus on an omnichannel fraud approach to mitigate these challenges. The approach must encompass both strict cybersecurity at access points, as well as analytics such as machine learning, to identify fraudulent behavioral patterns, Juniper advised.
The research found that machine learning has become a crucial tool in the fraud detection and prevention arsenal, as it enables payments industry stakeholders to analyze transaction flows in a holistic way, unlocking hidden insights on fraudulent behaviors. The incorporation of machine learning into fraud detection and prevention software will drive spending forward, reaching $10 billion in 2024, a 15% increase on 2020.
“The rapidly evolving nature of payment fraud and increased sophistication in attack methods requires machine learning adoption at scale, in order to minimize risk,” said Nick Maynard, co-author of the study. “Constant innovation in analytics and data models is increasingly essential to constraining fraudulent behaviors in payments.”
The research also found that digital money transfer is a growing area for payment fraud, with losses growing by 130% from 2020 to 2024. Digital money transfer fraud is particularly strong in emerging markets, with payments vulnerable to SIM swapping fraud and synthetic identities, with less robust security measures in place. The research therefore recommends that ongoing KYC (Know Your Customer) verification, including events-based re-verification following onboarding, are elements that are essential to secure the rising levels of digital transactions.