GoodRx takes on Amazon, Walmart with discount insulin coupons
A prescription drug savings platform is competing with some big-name players in the low-cost insulin market.
GoodRx, which reduces prices on nearly 200 prescription medications by an average of 40%, is partnering with diabetes care provider Sanofi to offer access to Lantus (insulin glargine injection) 100 Units/mL in the U.S. for $35.
This collaboration builds on Sanofi’s recent announcement to lower the list price for Lantus and cap out-of-pocket costs at $35 for all patients with commercial insurance, which goes into effect Jan. 1, 2024. It is designed to leverage GoodRx’s reach and scale and means that effective Thursday Oct. 19, 2023,, all Americans with a valid prescription, regardless of insurance status, can use GoodRx at over 70,000 U.S. retail pharmacies to access a 30-day supply of Lantus for $35.
Consumers can visit the Lantus page on the GoodRx site to access the $35 price coupon, which can be redeemed at any pharmacy that accepts GoodRx, which also offers discounts on continuous glucose monitors and coupons for diabetes medications, as well as an online diabetes hub that offers diabetes-specific articles and resources written by medical experts on GoodRx Health.
“Efforts to make insulin more accessible have been at the forefront of the news for months, and a critical piece of delivering on this promise is making it as simple as possible for patients to get the lower price right at their regular pharmacy counter.” said Dorothy Gemmell, chief commercial officer at GoodRx.
“Sanofi believes that no one should struggle to pay for their insulin,” said Olivier Bogillot, Head of U.S. General Medicines at Sanofi. “We are proud to collaborate with GoodRx to build on our existing suite of industry-leading savings programs to expand access and affordability pathways that can bring convenient and meaningful impact at the pharmacy counter.”
Amazon, Walmart provide discount diabetes care
GoodRx has some stiff competition in this space. In August 2023, Amazon’s automatic prescription couponing program began automatically applying manufacturer-sponsored coupons directly to Amazon Pharmacy orders for more than 15 insulin and diabetes care brands from eligible customers.
In April 2022, Walmart’s MeMD telehealth subsidiary began providing the Walmart Health Virtual Care Diabetes Program. The integrated telehealth solution merges personalized diabetes education with behavioral health awareness and counseling. Consumers can also receive low-cost insulin and diabetes medications at more than 4,600 Walmart pharmacies nationwide. Walmart pharmacies also accept GoodRx prescriptions.