First Look: NBA Store debuts at Mall of America
The National Basketball Association and Lids have set up shop in America’s largest retail and entertainment center.
The nearly 20,000-sq.-ft. NBA Store at the Mall of America in Bloomington, Minn. offers a wide assortment of official NBA and WNBA team and league-branded merchandise and memorabilia, including jerseys, apparel, headwear, sporting goods, toys and collectibles from major brands such as Nike, Mitchell & Ness, New Era, Pro Standard, Wilson and Fanatics.
It also boasts a dedicated space that pays homage to the basketball culture in the Twin Cities, showcasing an extensive selection of Minnesota Timberwolves and Minnesota Lynx gear.
“We’re proud to welcome this innovative retail concept to Mall of America,” said Ashley Hofmann, Leasing Director at Mall of America. “Minnesota is home to a passionate basketball community and a constant influx of visitors from around the country.
Other features include an interactive “Experience Zone” where fans can go one-on-one with their friends in a “Quick Hands” video game. Fans will also be able to benefit from on-site customization services to personalize jerseys and hats, a signature feature that is also available at multiple Lids retail locations.
The Mall of American location marks the league’s third NBA store in the U.S., following the opening of the New York City and Houston stores in 2015 and 2023, respectively. As part of the league’s long-standing partnership with Lids and Fanatics, Lids will oversee the store’s operations.
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Image credit: Lids -
Image credit: Lids -
Image credit: Lids -
Image credit: Lids -
Image credit: Lids -
Image credit: Lids -
Image credit: Lids
“We’re proud to deepen our longstanding partnership with the NBA through the opening of the new NBA store at Mall of America,” said Bob Durda, president of Lids. “This location brings the energy of the game to the heart of the Midwest, delivering a dynamic and interactive retail experience that reflects our commitment to basketball fans and elevates sports culture through innovative merchandising, personalization and Lids’ signature customization.”
[READ MORE: First Look: Lids' new store format is big on customization]
The NBA has more than 400 NBA-branded retail stores and attractions across the world, including flagship NBA Stores in New York City and London, also operated by Lids.
“We look forward to bringing our NBA Store retail experience to the iconic Mall of America in Minneapolis,” said Lisa Piken Koper, head of apparel & sporting goods, NBA. “In partnership with Lids and Fanatics, the store will offer an immersive experience for our fans in the Midwest and visitors from around the globe, allowing them to connect with the game while exploring a wide range of NBA and WNBA merchandise.”
Indianapolis-based Lids Sports Group operates over 2,000 retail locations under various banners across North America, Europe and Australia.
