First Look: Ariat opens Las Vegas flagship store
Western/equestrian footwear and apparel brand Ariat has opened its largest location yet, in Las Vegas.
Located on Las Vegas Blvd., the two-level, roughly 10,000-sq.-ft. store features a wide selection of Ariat’s newest and best-selling western apparel and footwear. It also feature personalized boot fittings. Custom hat fittings are available at the “Hat Doctor” station.
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Image courtesy of Ariat. -
Image courtesy of Ariat. -
Image courtesy of Ariat. -
Image courtesy of Ariat. -
Image courtesy of Ariat. -
Image courtesy of Ariat.
The store's layout is inspired by the brand’s Western lifestyle roots and Las Vegas’ “electric” atmosphere. The interior includes a custom American flag made of leather. Nods to Ariat's rodeo athletes and artists are featured throughout the space with gallery walls and signed memorabilia.
Ariat takes its name from Secretariat, considered by many to be the greatest racehorse of all time. The company operates 23 stores across the country under three banners: Ariat Brand Shop, Ariat Work Shop and Ariat Outlet.
The new Ariat Brand Shop in Las Vegas opened on Feb. 29 with a grand opening celebration, featuring a live performance by country singer Annie Bosko. Guests received complimentary hat shaping and denim embroidery with purchase.