Want to predict what’s hot next season … and what’s not?
Retailers can learn a lot from fashion week.
We analyzed the social conversations surrounding four fashion weeks — New York, London, Paris, and Milan — to see which city’s shows created the most buzz and what consumers favored the most.
The analysis offers insights that go beyond the fashion world, with universal applications for retailers, including how to:
- Keep up with consumers’ changing tastes to create more engaging experiences and offer more relevant options.
- Better predict popular assortments for each season to manage inventories accordingly.
- Understand how to better predict consumer behaviors.
- Track your brand or the brands through the eyes of the consumer to know who and what is influencing their choices
- See the complete picture of channel trends with detailed insights into the who, what, and where that can guide business strategy.
Register below to read the full report.
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