TDWI Best Practices Report: Predictive Analytics
Predictive analytics has finally become mainstream. It is being used by organizations from marketing and sales to finance and operations to achieve better business performance.
This TDWI Best Practices Report focuses on how organizations can and are using predictive analytics to derive business value. It provides in-depth survey analysis of current strategies and future trends for predictive analytics across both organizational and technical dimensions including organizational culture, infrastructure, data, and processes. It looks at the features and functionalities companies are using for predictive analytics and the infrastructure trends in this space. The report offers recommendations and best practices for successfully implementing predictive analytics in the organization.