The Power of Product Information Management

How to use product data to attract shoppers and drive sales across all channels

If the customer is king, product data is queen.  But far too many retailers treat their product information as an afterthought.  That’s a huge mistake in a time where it takes a shopper just a few seconds to click away to better product information or to find a different product and another vendor.  Online and in store, the key to a great customer experience—and increased sales— in today's marketplace is to provide complete, reliable and attractive product information across every channel. Download the Informed Purchase Journey ebook and learn how to get product data right and help customers buy from you.

Learn about product information best practices in an omnichannel world, including:

• How to make product data complete and consistent across all channels
• What you can do to make your product information stand out against your competitors
• How connecting various data repositories will help you deliver an outstanding customer experience
• How to harness the power of data to improve your time to market

Register below to download the ebook.

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