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Retail Case Study: How Store Traffic Data Drives Behavior, Not Just Measurement


What initially started off as purely a traffic counting venture quickly became a transformative analytics and coaching tool for understanding data.

In this case study, learn how specialty retailer Cycle Gear, with 140 stores located across 38 states, was able to use traffic counting data to unlock critical business insights, find new revenue opportunities, influence customer behavior and drive management decisions.

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