Dollar General names senior VP of store ops

Dollar General Corporation has added a former Save-A-Lot executive who is also a Walmart veteran to its store operations leadership.

The discounter said that Lee DeVille has joined the company as senior VP of store operations. He will lead operations for three of DG’s retail divisions, representing nearly 7,000 stores across the country.

Prior to joining Dollar General, DeVille served as VP of operations at Advantage Solutions, leading the company’s strategy and execution in the fulfillment, logistics and business services areas, supporting and growing sales for retailers and consumer packaged goods.

From 2017 to 2019, DeVille  served as VP of operations for Save-a-Lot, leading field operations for all corporate stores, as well as the retail support and continuous improvement teams. 

Before Save-a-Lot, DeVille spent 18 years at Walmart in roles of increasing responsibility at Walmart, including field store operations, fresh implementation, innovations, safety and asset protection over an 18-year tenure.

In February, Dollar General celebrated the opening of  its 20,000th store in Alice, Texas. The opening was in line with the company’s plans to open 800 new stores in fiscal 2024, along with 1,500 remodels and 85 store relocations.   

“With more than 25 years of leadership experience in driving retail excellence, Lee brings a wealth of operational expertise with his customer-centric approach and focus on process improvement,” said Steve Deckard, executive VP of store operations and development, Dollar General. “We look forward to Lee being a strong addition to our store operations leadership team as we remain focused on getting Back to Basics.”

The retailer operates stores under Dollar General, DG Market, DGX and popShelf banners across the United States and Mi Súper Dollar General stores in Mexico.