Macy’s nabs Toys ‘R’ Us exec as new CMO
Marketing in the department store arena may be new for Rich Lennox, but he’s got plenty of retail marketing experience under his belt. The CMO for Toys “R” Us, who also served in the same capacity for Zales Corp., will take the marketing reins of Macy’s Inc., effective Sept. 15.
Lennox, 51, succeeds Martine Reardon, who left Macy’s in May. He will lead a branding and marketing strategy charge across all channels, reporting to president Jeff Gennette.