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Kantar: Overall branded basket 4% less expensive at Walmart than Target
New York -- With an overall branded basket 4% less expensive than Target’s, Walmart assumes the strongest overall lead in Kantar Retail’s semi-annual pricing study since the study began in 2009.
While strategic price discounts on key items continue to be a cornerstone of Target’s price competitiveness, rather than everyday low prices, Target’s overall basket has not been lower than Walmart’s since the January 2011 iteration of this study.
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The Let’s Move! express comes to Walmart
First Lady Michelle Obama is scheduled to visit a Walmart store in Springfield, Mo., this week as part of a nationwide tour to generate interest in her Let’s Move! children’s health initiative.
The stop at the Springfield Walmart is schedule for Thursday afternoon and follows appearances on Late Night with Jimmy Fallon, Good Morning America and The Dr. Oz Show. The two day tour will showcase progress and announce new ways the country is coming together around the health of children.