Retailers in December 2025 focused technology efforts in areas including in-store digital advertising, frictionless shopping, and RFID inventory tracking.
President Donald Trump is once again pushing back the date for TikTok to divest its U.S. operations, with a major U.S. tech company reportedly ready to invest.
The dominant subjects at the recent eTail Boston e-commerce and omnichannel retail conference were the rapid emergence of agentic AI and TikTok as digital retail tools.