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Target crosses channels to meet school shopper needs
Minneapolis – One way Target is trying to make shopping for school supplies hassle-free is with the School List Assist online hub. Currently in beta, School List Assist offers a curated assortment of the most common K-8 supplies on the list. Parents can purchase the school supplies their kids need and then pick them up in store or have them shipped to their homes.
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E-tailers top YouGov Brand Index in U.S.
London - Two e-tailers, Amazon.com and Netflix, are the respective number one and two ranked brands in the U.S., according to the mid-year Brand Index from consumer research firm YouGov. Social video platform is the number three brand in the index, meaning the top three is made up of brands that focus on services delivered through the Internet.

