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Survey: Top shopping app is Shopkick
Palo Alto, Calif. -- The shopping app Shopkick on Wednesday announced that Nielsen ranked Shopkick No. 34 out of approximately 1 million apps in December 2012. While still trailing giants like Facebook, YouTube and Twitter overall, Shopkick dominated the shopping category during the holiday season, with more frequent and prolonged usage than all physical retailers' own apps including Starbucks, Walmart, Walgreens, Kroger and Safeway, the app developer noted.
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Market Track: January 2013
The year started on a positive note with increases in both number of flyers and pages released to market. More than half of the retailers (56%) maintained previous levels or showed an increase in size of their circulars in January 2013. In addition, the number of inserts per market also showed an increase with almost half (44%) of the advertisers showing a rise in flyer drops for this month. Overall, the number of pages increased slightly (+3.1%), and the number of flyers rose (+8.4%) compared to last year.
