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Discover Mills to be renamed Sugarloaf Mills
Lawrenceville, Ga. -- Indianapolis-based Simon Property Group announced its Discover Mills outlet mall destination in Lawrenceville (Atlanta), Ga., will be renamed Sugarloaf Mills.
The new brand links the center with Sugarloaf Parkway, where it is situated. New exterior signage, website, brochures and other promotional materials will reflect the new name starting in October.
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Additional merchants commit to St. Louis Premium Outlets
Indianapolis -- Simon Property Group said that a new lineup of tenants has committed to opening at its St. Louis Premium Outlets property in Chesterfield, Mo., bringing the center to 75% pre-leased.
BCBGMAXAZRIA, Charlotte Russe, Jos. A. Bank, Motherhood Maternity, Max Studio and Sarar will open new stores at the value destination. Sportswear and accessories brands to be featured at the property will include Bass, Gold Toe, Jockey, Rue21, Saucony, Sperry and Vera Bradley. Others include Kitchen Collection, Samsonite, Fragrance Outlet and Ultra Diamonds.