Sam's Club

Walmart served up dozens of its top executives to the media this week for two days of store tours and briefings in advance of the company’s shareholders meeting, which began Friday, June 6 at 7 a.m. What follows are 10 key takeaways and select nuggets from the meetings before the meeting.
 

By Eric Larson, Chief Revenue Officer, HelloWorld

The retail industry has experienced a massive shift in recent years, with mobile and social technology bringing both change and opportunity in how consumers research, browse and buy. With today’s new level of price transparency, and the competition always just a tap away, retailers are feeling the pressure.

Bentonville, Ark. -- Sam's Club announced it will launch a new credit card using EMV chip-enabled technology on June 23, beating Target as the first mass retailer to move to the new technology. The new card — co-branded with MasterCard Inc. and issued by GE Capital Retail Bank — has an embedded chip that makes the card more difficult to duplicate, which provides enhanced security from fraudulent activity, according to Sam’s Club.

In a major boost to member benefits, Sam’s Club announced a credit card cash back program that gives members the opportunity to earn 5% cash back on fuel, 3% cash back on dining and travel and 1% cash back on all other purchases, up to $5,000 annually.

A new cash rewards program rolling out nationwide at Sam’s Club June 12 is the latest enticement to encourage members to opt for the retailer’s $100 Plus membership level.

Plus members will automatically be enrolled in the program on June 12 and receive $10 in cash rewards for every $500 spent with the potential to receive an annual maximum payout of $500. The rewards load automatically onto membership cards and are restricted to use at Sam’s Club 635 locations or online.

The Institute for Veterans and Military Families (IVMF) received a $450,000 grant from Sam’s Club to support women veteran entrepreneurs through its business management training program V-WISE, Veteran Women Igniting the Spirit of Entrepreneurship.

Same store sales and operating profits declined at Sam’s Club during the first quarter prompting president and CEO Rosalind Brewer to call the reporting period, “one of our more difficult quarters.”

Walmart continues to envision flat same store sales at its U.S. stores after reporting weaker than expected profits on weak U.S. sales results that were negatively affected by a winter that wouldn’t end.