A customer’s home is their castle - and a storefrontDigital and omnichannel technology can turn almost any part of a shopper’s home environment into a consumer touchpoint. Pinterest to debut shoppable connected TV series in March Pinterest continues extending the touchpoints where consumers can engage and shop its content. Walmart brings shoppable ‘WhoKnewVille’ holiday campaign to new channel Walmart’s immersive Dr. Seuss-inspired holiday promotion is enabling purchases via a popular streaming TV platform. New Test Drive Live channel offers shoppable TV streaming FreeCast is launching a "next-gen" shoppable channel. Instacart, Roku enhance ad partnership Instacart is expanding its partnership with a leading TV streaming platform to boost its advertising efforts.
