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Where’s the loyalty?
Has anyone else noticed that more and more consumers seem to be “cross-shopping” than ever before? I’m talking about those people who shop both the high-end luxury retailers and the discount or even dollar stores. I recently read an article that indicated one-quarter of all Nordstrom shoppers also shop at the Dollar Store. And, I started to ask myself if this trend is here to stay.
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Survey: Wealthy shoppers rank Nordstrom as top luxury retailer
New York -- Shoppers in the United States earning at least $150,000 annually rank Nordstrom highest among luxury retailers, according to a survey by the Luxury Institute.
According to the 2012 Luxury Consumer Experience Index, which ranks retailers based on customers' evaluations of a brand's store personnel, shopping environment and degree of satisfaction with the total experience, Nordstrom earns the top overall score of 8.41 out of 10.
Bergdorf Goodman ranked second (8.37), and Barneys New York third (8.23).