Nestle-Purina

Target has been ramping up digital efforts for a few years now, but its Digital Vendor Marketing (DVM) team is putting the retailer on the mobile games map.

Target sees mobile games as an opportunity to directly reach customers and showcase the brands and vendors on its store shelves.

“We’re really focused on creating great games for guests that are simple, yet challenging enough to make you want to play again and again,” says Dawn Block, who oversees the DVM team as a VP of Target.com and mobile.

Meijer is preparing for Halloween, a growing category, and marketing an assortment of costumes not only to youth but also to pets.

Fancy Feast Gourmet Cat Food is teaming up with celebrity fashion designer Malan Breton to organize a runway show featuring feline-inspired fashions at Style360 New York Fashion Week.

Breton created three looks for his spring/summer 2014 collection based on the style and look of the iconic Fancy Feast cat, a Silver Chinchilla Persian. 

GLENDALE, Calif. — Paul Grimwood, CEO of Nestlé UK and Ireland, has been appointed to the role of chairman and CEO of Nestlé USA following the announcement by current chairman and CEO Brad Alford, who is to retire in October 2012.

HOFFMAN ESTATES, Ill. — Kmart is introducing prescription pet medications at its stores, the mass-merchandise retail chain said Friday.

The company said the new program was designed to make it easier for customers to get branded and generic pet drugs and more convenient to shop for the whole family. More than 60% of American households own a pet, and families spent more than $50 billion on their pets in 2011, according to the American Pet Products Association.

ST. LOUIS — Ralcorp Holdings announced that Terence Block will serve as president and COO of Post Holdings Inc., effective January 1, 2012 . Block will also join the board of directors of Post Holdings following completion of the separation of the Ralcorp and Post cereal business.