JCPenney Co.

By Jennifer Friedberg, [email protected]

This is the year that retailers stop being afraid of mobile technologies, and instead, are embracing them as a way to engage with, and to better serve, their customers.

Abysmal sales at J.C. Penney haven’t deterred the company from pursuing a series of unique cause marketing activities around a potential new holiday tradition focused on giving back.

Jeff Gordman is following in the family tradition. As president, chairman and CEO of Gordmans, he leads a company whose roots go back nearly 100 years, to when his grandfather opened a store in downtown Omaha in 1915.

From that one store, the company evolved over the years, eventually expanding beyond Nebraska. It also added a discount division, Half Price Stores. By 1990 the company had 32 stores, equally divided between the two divisions.

Plano, Texas -- J.C. Penney said Tuesday it has launched its nationwide Holiday Giving Tour, which entails a 12-day giving spree during which the retailer carries out acts of generosity in a new city each day.

Events include Christmas tree lighting, ice skating, Santa visits and tobogganing.
 
The tour kicks off Nov. 27 with a live holiday performance by Grammy Award-winning artist John Legend, followed by free ice skating, skate rentals and hot chocolate in Manhattan's Citi Pond at Bryant Park.

Plano, Texas -- A Friday report by Business Insider said that Ken Mangone, executive VP product development, design and sourcing for J.C. Penney Co., has abruptly resigned the company.

Mangone has been with the retailer since 1977 and is credited with helping to establish J.C. Penney’s private brands.

“We can confirm that Ken Mangone is no longer with the company,” a J.C. Penney spokesman told Business Insider. “We wish Ken continued success and thank him for his years of service….”

Best Buy on Tuesday continued its string of negative same store stores sales, posting a 4% decline at U.S. stores, and recorded a worse than expected profit.

Corpus Christi, Texas -- IMI and Trademark Property Group announced that its La Palmera mall in Corpus Christi, Texas, will be joined by a 6,5000-sq.-ft. Longhorn Steakhouse in 2013, along with Papaya, which opened 6,350-sq.-ft. store, and Flip Flop Shops. Pandora will open a 1,703-sq.-ft. store before the holidays.

La Palmera is a 1-million-sq.-ft. super-regional mall featuring Dillard’s, J.C. Penney, Macy’s, P.F. Chang’s and Coach.

Vince Bove was named SVP and chief marketing officer at Reflect, a Dallas-based provider of software for digital signage networks at some of the nation’s leading retailers.

In his role as SVP, Bove will be responsible for business development and sales in the central and western United States.　In his capacity as chief marketing officer, he will assist Reflect clients with insightful shopper engagement strategies for their brand at the point-of-sale, and help them utilize the capabilities of the Reflect product line.

The overall trend has been similar to what we saw last month with a marginal decrease in the number of circulars, while increases were seen in page counts per market. Average pages per market saw 10% increase this year October when compared with the same month last year.

Dallas -- J.C. Penney announced it will celebrate Black Friday with its only sale of the year. The retailer said more than 1,100 J.C. Penney stores will open their doors at 6 a.m. on Black Friday to offer low prices on gifts for the entire family — with no coupons or rebates required. Associates throughout the store will be equipped with mobile checkout devices.