Going into this quarter, expectations for J.C. Penney were incredibly low – and the company has delivered squarely against them with another dire set of numbers.
J.C. Penney on Tuesday reported a first-quarter loss wider than the Street expected, warned about the potential impact of new tariffs, and revealed new in-store enhancements.
A convenient, albeit misleading headline has gained great currency in the retail business — this being that physical retail is disappearing at a rapid rate.
Sales are a constant feature for most stores – they draw customers, create a sense of urgency, and help move items off the shelves to make room for new products.
