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Retail Magnet
A guest approaches the concierge desk and asks for help finding a gift. The concierge knows the retail selection and can help. If the product is unavailable here, the concierge will, if necessary, send her to another store across town.
That sounds like Nordstrom service.
But this isn't Nordstrom. It is the concierge desk at The Americana at Brand in Glendale, Calif., a mixed-use development from Los Angeles-based Caruso Affiliated. It's what happens at every center in the Caruso Affiliated portfolio of 2.1 million sq. ft. of retail and residential properties.