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RSR Research: Home Depot tops in digital gift cards
Walnut Creek, Calif. -- The Home Depot comes in first in a new ranking of retail digital gift card offerings. Retailers with the highest overall digital gifting scores in a new RSR Research benchmarking report, “Digital Gift Cards: The Good, The Bad, And The Ugly, are The Home Depot, Sephora, Starbucks, Dunkin’ Donuts and The Cheesecake Factory.
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ECRM: Retail circular advertising trends, September 2013
ECRM compared retail circular advertising in September 2012 versus September 2013 and noted trends occurring across top retail chains. Home Depot continued to cut circular pages, down 80% year-over-year to only four for September. Despite this, it has continued to dramatically increase the density of its circular, with a 180% increase in ad blocks per page. On the other hand, Lowe’s saw only minor year-over-year changes, with 25% increases in ad blocks per page and per circular.
