Capgemini

PunchTab, a leading omnichannel engagement and insights platform, has appointed Mike Mansbach as the company’s next CEO.

The platform considers Mansbach to be a results-driven go-to-market executive who successfully led the global sales and client services team for the SaaS Division at Citrix.
 

Consumer packaged goods companies need to plan for a “1-5-10” market in the United States during the next five years, in which digital’s current 1% penetration will likely expand to 5% and could accelerate to as much as 10% in short order, according to a new report, The Digital Future: A Game Plan for Consumer Packaged Goods, prepared for the Grocery Manufacturers Association by The Boston Consulting Group, Googl

Boston -- A retailer’s website is its most dominant channel for digital marketing, according to study done by A.T. Kearney done in conjunction with the National Association of Drug Stores. The survey findings were released on Monday, during the NACDS Total Store Expo Insight Session "Winning with Digital Marketing."

Nielsen, a leading global provider of information and insights into what consumers watch and buy, has appointed John Lewis as global president and Karen Fichuk as president, North America. Both executive leaders are based in Schaumburg, Illinois.

Profitero, a leading global provider of online insights and e-commerce intelligence for retailers and brands, has appointed Raj Khathuria as VP of sales for North America.

Khathuria has more than 17 years of sales management experience. He previously led the North American sales operation for MarkMonitor, a global leader in online brand protection (acquired by Thomson Reuters in 2012), where he was responsible for growth in key vertical markets including consumer goods, luxury apparel and electronics.

Retail trade event organizer Efficient Collaborative Retail Marketing (ECRM) name media veteran Joseph Tarnowski to the newly created position of chief content officer.

Tarnowski will lead the development of ECRM’s content platform to deliver actionable information and insights to retail buyers and suppliers such as original research and insights from ECRM Data, the company’s business intelligence division.

Three executives were named to new roles at leading appliance and consumer electronics manufacturer Haier America.

Haier America, part of the $29 billion Haier Group, named Gina Copeland SVP of air quality, Sanjay Gupta VP of product platform development for major appliances and Paul Riley as VP of sales and marketing for major appliances.

The nation’s largest retailer of used cars has turned to the CPG world to hire Jim Lyski as its new chief marketing officer.

Lyski spent the past three years as chief marketing officer at The Scotts Miracle-Gro Company where he led all brand responsibilities, including global innovation, product development, positioning, advertising, packaging, pricing and promotions. Prior to Scotts, Lyski was CMO at Nationwide Mutual Insurance Company. He has also held marketing roles at Cigna Healthcare and FedEx.