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Aldi wins again on pricing perception study
Discount grocer Aldi, Costco and Walmart were recognized as the nation’s low price grocery leaders in a recent study conducted by Market Force Information.
It was the fourth consecutive year Aldi has received the low price distinction in the survey conducted by Market Force, a leading customer intelligence solutions firm. When asked to rank the top grocers offering low prices, the 6,200 consumers who participated in the study ranked Aldi first, Costco second and Walmart third. Aldi president Jason Hart was quick to take a victory lap.
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Survey: Aldi top low-price grocer
New York -- Aldi was recognized as the nation's low-price grocery leader for the fourth year in a row, according to a recent consumer survey conducted by Market Force Information. Aldi announced in December 2013 that it intends to open 650 new stores across the country during the next five years.
When asked to rank the top grocers offering low prices, the 6,200 consumers who participated in the study ranked Aldi first, followed by Costco and Walmart third.