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Wm. Morrison Supermarkets, Ltd.

  • Morrisons invests in online grocer FreshDirect

    London -- Wm. Morrison Supermarkets PLC said Thursday that it has acquired a 10% stake in U.S. online grocer FreshDirect, based in New York City.

    According to Morrison, the U.K. fourth-largest supermarket chain, the acquisition marks its debut in the online food market.

    Morrison has also announced plans to test a c-store format and to expand its grocery store counts in order to increase its presence in the U.K grocery market.

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