Church’s Chicken has ambitious goals for 2021 and beyond.
The quick-service restaurant brand plans to open 100 new restaurants globally by year's end and also to enhance its guest experience with “forward-thinking restaurant design, evolved menu offerings and innovative packaging options.”
In addition, Church’s will roll out new point-of-sale systems in the first quarter and beyond. It also is looking to maximize its off-premise services to further improve restaurant profitability.
Church’s, which experienced 50% growth in delivery and quadrupled its order ahead/pay ahead orders in 2020, said it will explore all opportunities for leveraging those results in the next few years. Incorporation of contactless pickup, enhanced delivery options, increased speed of service across all consumer touchpoints, system-wide technology upgrades, advanced restaurant design and streamlining of kitchen and drive-through environments are all part of the company’s operations hit list from now until 2026,
"Church’s is energized like never before to capitalize on new opportunities and become a powerhouse restaurant brand, said Joe Christina, CEO. "We've followed through – and are continuing to follow through – on being the global franchisor of choice. We're firing on all cylinders in terms of a unified franchisee network. We've reached and surpassed financial benchmarks
Church's (along with its sister brand Texas Chicken outside the Americas) has more than 1,500 locations in 25 countries and international territories.