Odd Burger Corp. will begin its U.S. expansion in New York City.
The company has engaged real estate firm Retail by Mona to identify a location for its Manhattan flagship restaurant. The New York City location will be the first in the United States for the five-year-old Canadian company, which plans to open 20 additional locations across North America in the next 12 months.
Odd Burger’s New York outpost will follow the company's blueprint which features compact smart kitchens optimized for rapid service, takeout and delivery, affordability and simplified employee training. Odd Burger smart kitchens feature modern on-demand cooking technology, online ordering, self-checkout kiosks and cashless transactions.
"New York is the right place to introduce our vegan fast-food concept to the United States and begin our expansion," said Odd Burger CEO James McInnes. "Once an appropriate site is selected and permits issued, we expect our New York Odd Burger to be operational within three months."
Odd Burger is represented by Brandon L. Singer, Michael Cody, and Sara Armet of Retail by Mona.
"The Mona team could not be more excited to help bring Odd Burger to New York City and we know they will have an extremely successful roll-out in Manhattan and beyond," said Brandon L. Singer, CEO and founder of Retail by Mona. "Given the increased consumer interest in plant-based meals, as well as the ongoing disruption of retail real estate, this is the perfect time for Odd Burger to enter the New York City market and make a huge splash."
Odd Burger (formerly known as Globally Local Technologies) is a plant-based food technology company that manufactures and distributes plant-based protein and dairy alternatives using locally sourced and sustainable ingredients. The company distributes its products through a proprietary foodservice line to company-owned and franchised fast-food restaurants.