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04/05/2021

Canadian fashion brand to introduce BOPIS with new POS system  

Dan Berthiaume
Senior Editor, Technology
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Groupe Dynamite jeans

Groupe Dynamite will upgrade its legacy POS platform to support in-store omnichannel commerce.

The Montreal-based vertical fashion retailer, which owns the Dynamite and Garage fashion brands, has selected the Manhattan Active POS solution to deliver a more modern, customer-centric shopping experience. The retailer will begin deploying the new POS platform in 10 pilot stores this summer, with plans to expand to its remaining 300-plus retail locations later in 2021. 

Groupe Dynamite creates, designs, markets and distributes a regularly evolving collection to more than 300 retail stores in the U.S. and Canada. The retailer uses Manhattan’s Omni and Warehouse Management solutions to manage the flow of products through its stores and Canadian distribution center. 

However, the company found that its progress toward offering true omnichannel commerce, such as buy-online-pickup-in-store (BOPIS) and ship-from-store, had been hampered by an aging POS system. Offering microservices and a cloud-native architecture, Groupe Dynamite hopes that its new POS solution will provide the flexibility and scalability to keep up with constantly-changing customer shopping behaviors.

“Groupe Dynamite leverages Manhattan Active Omni’s robust order management, store fulfillment, and store inventory management functionality,” said Marie-Soleil Tremblay, senior VP sales, operations & RPI, Groupe Dynamite Inc. “We are so pleased to be able to add a leading POS solution, with its advanced omni-cart and clienteling functionality, to this powerful application suite.”

“Groupe Dynamite is building the retail store of the future and Manhattan is proud to provide the technology foundation for this initiative,” said Bob Howell, senior VP, Americas, for Manhattan Associates. 

Groupe Dynamite Inc. operates over 300 stores across North America under its Garage and Dynamite banners.