eBay to feature famous fashion items in Sept. 9 livestream eventeBay will once again mark New York Fashion Week with a shoppable "Endless Runway" show featuring used fashion items – with an historical twist. Sephora to debut on TikTok Shop with monthly drops Sephora is increasing its digital presence as it expands it relationship with a popular social media platform. College students return to campus – here’s how retailers can join them Back to school also means back to college, and the start of the fall semester marks a major retail opportunity. eTail Boston: How to win shoppers and influence people Speakers at the recent eTail Boston conference discussed consumer fragmentation, the role of entertainment in discovery, and influencers. Depop partners with Spotify on pop-ups, playlists A U.K.-based fashion resell marketplace is teaming with a major audio streaming platform to promote apparel and new musical talent. A customer’s home is their castle - and a storefront Digital and omnichannel technology can turn almost any part of a shopper’s home environment into a consumer touchpoint. How the beach boardwalk exemplifies three key retail trends Summer is here and it’s time for my annual beach boardwalk-themed column. The most popular retailer for late-night online shopping is… More than half of consumers make unplanned post-midnight purchases from one specific online retailer. Consumer acceptance of online marketplaces grows Online marketplaces are becoming increasingly important to retailers as customers utilize them more. Survey: Social media responsiveness from brands key for consumers Brands and retailers that respond to social media are seen in a positive light by consumers. Estee Lauder teams with Pinterest to visualize scents A global cosmetics conglomerate is collaborating with Pinterest to translate visual preferences into olfactory suggestions. Pinterest enables direct linking to Amazon storefronts Pinterest is expanding its Amazon collaboration with a new feature for creators engaging in e-commerce. 1 2 3 4 5 Next Last
