-
Report: Always-on consumers, showrooming among 2013 retail trends
New York -- A new report by Experian Marketing Services finds that several key retail trends will impact how marketers shape their messages in 2013.
According to the 2013 Digital Marketer Report, consumers today are multi-device and multichannel shoppers, forcing digital marketers to adapt and evolve their message to reach consumers across channels and all along the path to purchase.
-
POS terminal numbers continue strong growth, despite smartphone popularity
Franklin, Tenn. -- The overall penetration of POS devices continued to expand 3.9% in North America and 4.6% around the globe in 2012, according to The POS Vendor Shipments Database, released Wednesday by IHL Group. Growth is expected to continue at 3.6% worldwide for 2013.