Research Topic

NEW YORK — The average household is expected to spend about $285 on back-to-school items this year, with 39% of consumers planning to spend more than last year and 45% planning to spend about the same. 

According to a new study from the International Council of Shopping Centers and Goldman-Sachs, 29% of households surveyed have started to shop for back-to-school items, which is lower than the 33% that had started at this time last year but more than in any other year since 2004.

Average spending per school age child is expected to decline this year from 2012 levels, according to the National Retail Federation, setting the stage for heightened competition in an already intensely competitive seasonal selling period.

NRF said spending per child in grades K-12 would decline to $634 in 2013 compared to $688 last year and spending per college student would decline to $836 from $907. The trade group forecast total K-12 spending of $26.7 billion and total back-to-college spending of $45.8 billion for a combined market size of $72.5 billion.

New York -- The average household expenditure on all types of back-to-school items is expected to be about $285 this year, with 39% of consumers planning to spend more than last year and 45% planning to spend about the same. According to a new study from the International Council of Shopping Centers and Goldman-Sachs, 29% of households surveyed have started to shop for back-to-school items, which is lower than the 33% that had started at this time last year but more than in any other year since 2004.

MINNEAPOLIS — According to Kantar Media’s Marx report, retailer promotion activity continued to grow with a 21.6% increase to more than 11.3 billion pages in the first half of 2013, with Walmart leading in retailer activity.

Following on Walmart’s heels were Walgreens, Target and Family Dollar.

Another sign of further improvement in the nation’s housing market were results from leading paints manufacturer and retailer Sherwin-Williams, whose net sales for the quarter ended June 30 were $2.71 billion, up 5.5% from the same quarter last year. 

Net sales in the Paint Stores Group increased 8% to $1.61 billion. The company's total net income for the quarter was $257.3 million, up 12.9% from the second quarter of 2013.

There are a wide range of experiments in the marketplace right now, and plenty of angst related to same-day delivery of products and consumer’s desire for more immediate e-commerce gratification. Walmart, Amazon and others appear intent on unlocking what is seen by some as the next big thing in retail, but an interesting piece by Fox Business bring a new perspective to whether shoppers care. Click here to read more. 

CHICAGO — Retail sales and traffic will increase during the back-to-school season, reflecting a recovering economy, according to ShopperTrak, the world’s largest counter and analyzer of retail traffic.

The company found that national retail sales, when compared to the same period last year, will rise 4.3% in August, and retail foot traffic will increase 0.6%.

Minneapolis -- Retailer promotion activity continued to grow with a 21.6% increase to more than 11.3 billion pages in the first half of 2013, with Walmart leading in retailer activity, according to Kantar Media’s Marx report. Following on Walmart’s heels were Walgreens, Target and Family Dollar.