Research Topic

Atlanta – More than 50% of brands don’t have a strategy in place to manage responses to social media complaints from customers. Results of a recent survey conducted by Social Media Marketing University (SMMU) shows that 58.2% of brands receive customer complaints via social media “occasionally,” 10.9% receive them “somewhat often” and 4.9% receive them “very often.”

In total, almost 75% of brands receive social media complaints. In addition, survey results show:

New York -- Traditional retail categories are increasingly blurring, and more and more shoppers are turning to drug stores and other types of outlets to buy groceries, according to a survey of Millenial, Gen X and Baby Boomer consumers. The study was conducted by retail design firm King Retail Solutions in conjunction with the University of Arizona Center for Retailing.

More Americans this year are expected to put their tax returns in the bank. According to the National Retail Federation (NRF)’s Tax Returns Survey conducted by Prosper Insights & Analytics, 46% of those expecting a refund this year will put their money into savings, up from 44% last year and the highest percent in the survey’s history.

Ann Arbor, Mich. - Customer satisfaction improved for a third consecutive year for retail. According to a report released by the American Customer Satisfaction Index (ACSI), the retail sector overall gained 1.7% to an ACSI benchmark of 77.9, boosted by higher customer satisfaction with specialty retail stores, supermarkets, drug stores, and gasoline service stations.

Washington, D.C. - More Americans this year are expected to put their tax returns in the bank. According to the National Retail Federation (NRF)’s Tax Returns Survey conducted by Prosper Insights & Analytics, 46% of those expecting a refund this year will put their money into savings, up from 44% last year and the highest percent in the survey’s history.

New York – Consumers are increasingly performing omni-channel shopping, and prefer personalized offers across the different channels they shop. According to a new survey of more than 1,000 online consumers from retail personalization technology vendor Synqera, U.S. consumers still prefer promotional content and coupons from traditional print media (magazine, newsletter/flyer, newspaper) (75%), found online (72%), or received after a purchase (62%) for future shopping.

Sporting equipment and apparel manufacturer Bauer Performance Sports expanded its product offering in the baseball and softball world with the acquisition of those businesses from Easton-Bell Sports.

Bauer agreed to pay Easton-Bell Sports $330 million for Easton’s baseball and softball business in a deal that adds the well known Easton brand to Bauer’s existing stable of brands such as Bauer, Mission, Maverik, Cascade, Inaria and Combat.

Consumers leveled off post-holiday shopping and spending in the beginning of the year due in part to severe winter weather in much of the country. According to the National Retail Federation (NRF), January 2014 retail sales, excluding automobiles, gas stations and restaurants, were flat seasonally adjusted month-to-month, yet increased 3% unadjusted year-over-year.