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Research Topic

  • Touching Gen Y Shoppers: Creating a Memorable Sensory Experience for a New Generation

    By David Ashen, dash design

    Lately you can't turn on the television or pick up the newspaper without seeing a story about Millennials, also known as Generation Y. People are endlessly fascinated by their traits, values, work habits and shopping patterns. Why all of this focus on the group of people born between the early 1980's and 2000's?

  • QuikTrip tops Market Force survey of favorite convenience store chains

    Louisville, Colo. -- QuikTrip is North America’s favorite convenience store chain, according to a study by Market Force Information, a leader in customer intelligence solutions. More than 5,000 consumers were polled for the study, designed to uncover which convenience stores consumers prefer and why.
     

  • Urban Land Institute looks at retail development challenges in lower-income areas

    Washington, D.C. -- Site and market challenges, underwriting challenges, and operational challenges are the key factors that hamper retail development in some lower-income communities, according to a report from the Urban Land Institute.

    The report, Retail in Underserved Communities, defines underserved communities as those that fall into one or more of four categories: urban locations lacking businesses, underserviced markets, locations without cultural offerings, and isolated rural or small towns.

  • Study: India top offshore outsourcing destination

    New York - India, China, and Malaysia are the top-ranked offshoring destinations. According to the 2014 Global Services Location Index (GSLI) from A.T. Kearney, India, China, and Malaysia remain the top three offshoring destinations, and Asia continues to dominate, with six of its countries among the top 10.

  • Bigcommerce Predicts Record Ecommerce Growth in 2015

    E-commerce as a segment of the total retail market is growing at 30% per year and will reach $2 trillion in sales in 2015, according to e-commerce platform Bigcommerce.

    Based on research conducted across its more than 55,000 clients, and combined with third-party research from Sagence, Bigcommerce’s Democratization of E-commerce Report also predicts that the U.S. small and medium business ecommerce market will exceed $100 billion in total sales in 2015.

  • Survey: Consumers increasing online shopping

    New York - While the majority of consumers prefer to both shop and spend their money in brick-and-mortar retail stores, more than 60% are increasing their online shopping activities, according to a survey of 1,515 consumers by digital marketing firm SmartFocus. This trend is most prevalent among women (71%) and Millennials.

  • T.J.Maxx enlists stars for style campaign

    This fall, T.J.Maxx is partnering with Erika Christensen and designer Jenn Rogien, who has made headlines for her wardrobe curations for hit TV series such as “Girls” and “Orange Is the New Black,” for a new ad campaign revolving around a woman’s style.

  • FirstData: August spending strong

    Atlanta - Overall retail spending growth in August 2014 was the strongest in more than a year. According to the First Data SpendTrend report, retail dollar volume growth reached 2.8% in August (compared to 2.6% in July), as back-to-school shopping propelled spending growth in several retail categories. (SpendTrend tracks same-store point-of-sale data by credit, signature debit, PIN debit, EBT, closed-loop prepaid cards and checks from nearly 4 million merchants locations serviced by First Data in the United States.)

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